Fusing Predictive and Large Language Models for Actionable Recommendations in Creative Marketing
['Qi Yang', 'Aleksandr Farseev', 'Marlo Ongpin', 'Alfred Huang', 'Yu-Yi Chu-Farseeva', 'Da-Min You', 'Kirill Lepikhin', 'Sergey Nikolenko']
/
ACM Transactions on Information Systems
/ Vol. 43
/ No. 5
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